Sam Eaton has spent 26 years selling complex, operational HR services to CHROs and C-suite leaders across the UK and USA. She knows what it takes to win belief, budget and buy-in at board level, because she has done it herself, repeatedly, in rooms where the stakes were real. Today, Sam is Founder of MindAbility Consultancy, where she coaches HR and Talent entrepreneurs to commercialise their expertise with confidence. She combines deep commercial acumen with an understanding of how senior leaders think, decide and act, helping HR leaders translate bold ideas into pitches their boards cannot ignore.