Join Ian Blessing and Laurie Ruettimann to learn about Ian's career transition from a top sommelier at the French Laundry to his current venture: sobriety and entrepreneurship. In this session, you will get to know 'All The Bitter,' Ian's brainchild that he co-founded with his wife, Carly, that capitalizes on the mocktail and non-alcoholic trend. The talk will center around Ian's career pivot and how personal challenges can sometimes lead to successful career paths. This session is perfect for individuals who are interested in career transformations, personal growth, and innovative market strategies in the current dynamic professional landscape.